Karen Jacobs; PromOTing Occupational Therapy: Words, Images, and Actions. Am J Occup Ther 2012;66(6):652-671. doi: 10.5014/ajot.2012.666001.
Download citation file:
© 2017 American Occupational Therapy Association
Secretary of the U.S. Department of Health and Human Services,
Your next state senator,
A member of the board of directors of Microsoft or Walgreens or any other large corporation, or
A member of a primary health care team.
Occupational therapy is a great profession.
Lots of jobs are available.
Enroll in an occupational therapy education program to get a career for a lifetime (F. Whiting, personal communication, January 4, 2012).
what groups of potential customers exist, what their needs are, which of those needs can be met, [and] how they should be met. Inbound marketing also includes analyzing the competition, positioning a new product or service (finding a niche in the market), and pricing your products and services. (Gigi5600, 2009)
Standing in line at the supermarket
Waiting for your children at gymnastics
Sitting on a plane or bus.
No pie in the face this time. Instead, we are going to talk about pie-in-the-sky hopes. That’s your future, baby. Hi! Soupy Sales here, and if you are a young man or woman out there, how much thought have you given to your future? What do you want out of life? What are you willing to give? Compassion? Caring for your fellow man? Then give this a thought: a career as an occupational therapist. The chance of a lifetime to help others. The wounded veteran whose hardest fight is learning how to walk again; the child who doesn’t know how to laugh or smile; the accident victim whose back hurts too much to bend over and tie his shoes. If you want a rewarding career that is more than just a job, occupational therapy is the chance to do your thing. For information, get a card and a pencil and write to Occupational Therapy, Box 5555, New York City 10001.
If you are a young man or woman who has just gotten out of school, your friends and relatives are probably asking the same question: What are you going to do now? Oh, they probably have thrown out all kinds of suggestions, but it is your future, and the decision must be yours. Hi! This is Bess Myerson, and if you’re not sure which direction you are going in, consider this for a moment: A life filled with helping others. The satisfaction of helping someone overcome a handicap. A life filled with day-to-day challenges. This is a career as an occupational therapist. An occupational therapist is a skilled and vital member of a medical team whose job is to help people overcome mental or physical disabilities. If you want a life filled with the reward of helping people resume useful and productive lives, then picture yourself as an occupational therapist. You’ll have the satisfaction of helping an accident victim return to his normal activity, helping the oldest citizen and the very young as well. If you want a career as up-to-date as tomorrow, then consider occupational therapy. For more information, write Occupational Therapy, Box 5555, New York City 10001.
Legislators become aware of us because they are budgeting money to support our programs. This is a good way to get their attention. OT programs in a community bring OT people power and services; where you have OT services, you automatically have a built-in mechanism to promote OT, and all the people who interact with us know something about OT. (K. Reed, personal communication, January 20, 2012)
PAR FORE is an integrated occupation-based gang prevention mentor program. PAR FORE was developed utilizing current and best evidence practice in occupational therapy, cognitive behaviorism, occupational justice and psychology. The program’s name stands for perseverance, accountability, resilience, fellowship, opportunity, respect, and empowerment, its core values and themes. The program incorporates concepts in environmental adaptability, delinquent resiliency, self-esteem building, self-determination, civic engagement, and community service learning. (PAR FORE, n.d.)
Mentoring: “Occupational therapy helps remove barriers to learning and focuses on each person’s skills.”
CarFit event: “Occupational therapy helps aging adults maintain safe community mobility.”
“Safety checks” for those aging in place: “Occupational therapy helps people stay in their homes by enhancing safety.”
Monica Robinson, OTR/L, president of the Ohio Occupational Therapy Association, organized seven different volunteer events. For example, Ohio State University students and faculty did cleaning, painting, tiling, grouting, and other similar duties at the Universal Design Living Laboratory.
Terry Olivas-De La O, COTA, of Family Success by Design and Monrovia High School’s Anti Bully Club, made packages for soldiers.
CommunityKIDS, in conjunction with other volunteers, sponsored a bowling day for children with special needs and their families, who often find community outings and activities challenging because of their child’s special needs.
Professor LuAnne Demi and her Penn State occupational therapy assistant students in DuBois, Pennsylvania, hosted an event to provide care bags to veterans at the Veterans Affairs Medical Center.
Students and a faculty member at the University of New England provided day care during the Maine Down Syndrome Network conference and participated in a polar plunge that benefited Camp Sunshine, a camp for children with life-threatening diseases.
Students at Creighton University engaged in “random acts of kindness” such as writing letters to soldiers in Afghanistan and military wives and making blankets and care packages for homeless people. Other Creighton students volunteered at Bean’s Café, a nonprofit providing food and shelter in Alaska.
Sixty-nine volunteers from Western Michigan University’s Grand Rapids Chapter helped out at the Kids’ Food Basket, a local organization dedicated to addressing childhood hunger by providing daily “Sack Suppers” to more than 4,800 children each day during the school year and to local sites in the summer. Volunteers decorated white paper sacks and collected funds and food for the Kids’ Food Basket. Approximately 1,400 people were assisted by their efforts.
Tanja, a Slovenian occupational therapist, shared, “We are so happy about the success of our OTGDS events all over the country. We were guests on different TV and radio stations, and there were also a few articles written in Slovenian newspapers.” They made a video about their activities that I encourage you to view on YouTube at www.youtube.com/watch?v=V00rOzCdt2A (PromoDelovnaTerapija, 2012).
This PDF is available to Subscribers Only
For full access to this pdf, sign in to an existing account, or purchase an annual subscription.