Laura Hollander Kaplan, Laurel Burch-Minakan; Reach Out For Health: A Corporation’s Approach to Health Promotion. Am J Occup Ther 1986;40(11):777-780. doi: 10.5014/ajot.40.11.777.
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© 2017 American Occupational Therapy Association
Corporation health programs are one strategy to reduce health care costs. This paper describes a health and safety program at the Southern New England Telephone Company that was started in January 1983. The three phases of the comprehensive statewide wellness program called Reach Out For Health are described. Eighteen different health education and fitness courses help employees reduce health risks and achieve healthier life-styles. Several motivational techniques are presented. Evaluation components of the program give feedback to all concerned.
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