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Research Article  |   November 1986
Reach Out For Health: A Corporation’s Approach to Health Promotion
Author Affiliations
  • Laura Hollander Kaplan, MPH, OTR, is Health Education Supervisor, Southern New England Telephone Company, 121 Whitney Avenue, New Haven, Connecticut 06511
  • Laurel Burch-Minakan, MPH, BA, is Manager, also at the Southern New England Telephone Company
Article Information
Health and Wellness / Features
Research Article   |   November 1986
Reach Out For Health: A Corporation’s Approach to Health Promotion
American Journal of Occupational Therapy, November 1986, Vol. 40, 777-780. doi:10.5014/ajot.40.11.777
American Journal of Occupational Therapy, November 1986, Vol. 40, 777-780. doi:10.5014/ajot.40.11.777
Abstract

Corporation health programs are one strategy to reduce health care costs. This paper describes a health and safety program at the Southern New England Telephone Company that was started in January 1983. The three phases of the comprehensive statewide wellness program called Reach Out For Health are described. Eighteen different health education and fitness courses help employees reduce health risks and achieve healthier life-styles. Several motivational techniques are presented. Evaluation components of the program give feedback to all concerned.